| History
With over 45 years in the industry, D’Angelo and Sons Roofing is a trusted name in exterior home remodelling. Founded as a family-owned business, the company has grown to become a leading provider of roofing, siding, eavestroughs, and other exterior finishing services across Hamilton, Burlington, and other communities in the Golden Horseshoe. By combining the personalized care of a small business with the professionalism and standards of a larger operation, D’Angelo and Sons has built strong relationships with both homeowners and builders and earned a trusted reputation across the region. To learn more about the company’s approach to financing and growth, we spoke with Philip Pray, Sales Manager at D’Angelo and Sons. |
The Challenge
For nearly a decade, D’Angelo and Sons have partnered with Financeit to support their growth. As their product offerings and their business have expanded, so has their need for a reliable financing solution that could scale with them, offering more tools, flexibility, and support.
How Financeit Helped
Financeit’s ever-evolving technology and dedication to innovation allow D’Angelo and Sons to streamline their sales process. With tools like Financeit’s Good-Better-Best multi-quote calculator, they’re able to present up to three financing options tailored to a customer’s budget. This enhanced flexibility has helped D’Angelo and Sons attract new customers and has helped contribute to a 42% increase in year-over-year financing applications.
“We trust Financeit as our exclusive financing partner because as we continue to grow as a company, they continue to grow and evolve with us.” – Philip Pray
D’Angelo and Sons are also active users of Financeit’s promotional programs – specifically, Interest Rate Buy-Downs, which allow them to lower the customer’s monthly payment and provide more flexibility to close more high-value sales. This approach has contributed to a 15% increase in average ticket size when using a Financeit promotion.
“A monthly payment makes it affordable for everybody – it’s a lot easier to get a project done when you’re splitting it over a period of time in small monthly payments versus paying for everything upfront.” – Philip Pray
Finally, Financeit’s concierge support and dedicated account management also play a key role in day-to-day operations. From resolving issues to ensuring loan funding moves quickly, this partnership has helped D’Angelo and Sons maintain a smooth and responsive customer experience as the business continues to grow. The sales team receives ongoing support, including specialized training and tools that incentivize them to easily integrate financing into their sales pitch.
“The support team is a huge part of our success here at D’Angelo and Sons. They help our sales reps close deals, talk them through different situations, and help them get sales across the line.” – Philip Pray
*Source: D’Angelo and Sons Roofing sales closed from financing through Financeit.
**Source: D’Angelo and Sons Roofing sales closed from financing through Financeit YTD 2025.